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SaleBestseller No. 1
IT Cosmetics CC+ Cream (Light Medium) - Natural Full Coverage Foundation With SPF 50+, Color Corrector & Anti-Aging Hydrating Serum, Hyaluronic Acid + Peptides, Lightweight - 1.08 fl oz - WHY YOU’LL LOVE IT – Your Skin But Better CC+ Cream with SPF 50+ combines full-coverage foundation, anti-aging serum, and mineral sunscreen. It’s the #1 prestige SPF foundation in the U.S.! This anti-aging foundation with built-in serum and full coverage SPF protects skin while providing a long-lasting finish for a radiant, youthful, and flawless complexion on all skin tones
- ANTI-AGING BENEFITS – This tinted cream gives natural, flawless coverage for all skin types, instantly camouglaging the look of top skin concerns like acne scars, wrinkles, redness, dark circles, large pores, dark spots, and uneven skin tone. CC Cream is perfect for covering any redness or discoloration as the color correcting pigments are built right into the formula! No more messy green or yellow concealers.
- INGREDIENTS – This hydrating foundation serum features hyaluronic acid, peptides, niacinamide, Vitamin E plus broad-spectrum SPF 50+ UVA/UVB protection to hydrate, plump, and even skin tone while reducing fine lines
- SPF 50+ – Deeper foundation shades (Tan Cool to Deep Cool) include broad-spectrum clear SPF for sun protection without the white cast, perfect for darker skin tones needing natural, lightweight foundation coverage without a white or gray cast. Clear SPF is a chemical sunscreen that looks invisible on skin, including deeper skin tones. Both physical and clear SPFs have been dermatologist-tested for safety, suitable for sensitive skin and allergy-tested.
- DISCOVER IT – Apply 1-2 pumps on clean skin. Build coverage as desired with Complexion Perfection #7 makeup brush for buffing and blending. Find your favorite multi-tasking foundation : CC+ Original (full coverage, natural finish), CC+ Nude Glow (medium coverage skin tint, glowy finish), CC+ Illumination (full coverage, radiant finish), CC+ Natural Matte (full coverage, pore-less matte finish)
SaleBestseller No. 2
IT Cosmetics Bye Bye Under Eye Bags Treatment For Women & Men – Temporary Eye Bag Reducer & Undereye Corrector Depuffs, Tightens, Smooths & Reduces Look of Wrinkles & Fine Lines - 0.5 Fl. Oz - DESIGNED FOR MODERATE TO SEVERE EYE BAGS - This rapid, non-invasive & temporary under eye corrector is a clinically tested eye cream for puffiness and bags under eyes that works in just 15 minutes. Also acts as an instant wrinkle remover while you're wearing it.
- SUPERIOR MULTI-PATENTED TECHNOLOGY - Our best under eye bag treatment features a unique technology to create a blurring film that tightens and compresses the under eye area as it dries, helping to reduce the look of under eye bags. The results you experience may vary based on the severity of your eye bags.
- HOW TO REMOVE IT - Do not go to bed while still wearing under eye bags treatment. Remove with an oil-based cleanser like IT Cosmetics Bye Bye Makeup Cleansing Balm or your favorite waterproof makeup remover. Rinse well with warm water and pat dry.
Bestseller No. 3
IT Cosmetics Superhero Mascara Travel – Volumizing & Lengthening Black Mascara, Buildable Lash Volume, Collagen, Biotin, Peptides, Lifting & Curling Formula, Super Black Pigment - 0.17 fl oz - WHY YOU’LL LOVE IT - Our #1 best-selling mascara for lash length and volume transforms sparse or short eyelashes into long, natural-looking lashes. Features our Lash-Changing Power Brush for maximum reach, lift, separation, and curl
- TECHNOLOGY - Our exclusive Elastic Stretch Technology coats each lash with a volume-boosting, lengthening, and super-buildable mascara formula for customizable results, leaving lashes conditioned and healthy with every application
- INGREDIENTS - Hydrolyzed collagen provides amino acids to support lash elasticity and smoothness; Biotin promotes healthier hair and skin; Peptides help reduce dry, brittle lashes for stronger, more resilient lashes
- HOW TO APPLY - Start at the root, wiggle and sweep through to the tips for voluminous lashes. Apply additional coats for longer-lasting, dramatic results. Perfect for enhancing natural lashes with buildable mascara coverage
- IT REALLY WORKS - Developed with plastic surgeons and dermatologists, clinically proven to deliver super volume, length, and elastic stretch in just one coat. Trusted mascara for visible lash transformation
Bestseller No. 4
IT Cosmetics Confidence in a Cream Full Size - Hydrating & Anti Aging Face Moisturizer, Visibly Reduces Fine Lines, Wrinkles & Signs of Aging, Repairs Skin Barrier, With Squalane & Ceramides - 2 fl oz - WHAT IS IT - Brought to you by the #1 women's anti-aging moisturizer franchise, this all-in-one anti-aging cream works to repair the skin barrier while reversing the top signs of aging skin! The rich cream texture quickly absorbs for skin that’s instantly more hydrated & radiant-looking.
- IT REALLY WORKS - With the help of our patented concentrate that includes niacinamide & peptide lipid complex, it is proven to reverse top signs of aging skin in 2 weeks: fine lines, dullness, dryness, wrinkles, firmness, elasticity & uneven skin tone.
- INGREDIENTS - Formulated with: Niacinamide to help even skin tone & reduce wrinkles; Peptide-Lipid Complex to hydrate, smooth fine lines and improve elasticisty & firmness; Squalane to help hydrate and reinforce skin moisture barrier.
- BENEFITS FOR EVERYONE - This dermatologist-recommended & vegan formula is tested on all skin types & across a wide variety of skin tones. Use to strengthen your skin's moisture barrier in just 1 hour and lasting hydrating for up to 48 hours.
- HOW TO APPLY - For best results, apply moisturizer to clean skin in both the morning and evening. Sweep a quarter-size amount of product anywhere you need moisture & rejuvenation. Enjoy quick hydration and a great base for makeup application.
Bestseller No. 5
IT Cosmetics Your Most Beautiful You 3-in-1 Makeup Palette - Matte Bronzer - Radiance Luminizer -Brightening Powder Blush - With Peptides & Drops of Light Technology - MULTITASKING MAKEUP - Your Most Beautiful You has everything you need for a natural look of vitality! While the matte bronzer warms your complexion, the radiance luminizer adds a lit-from-within glow, and the brightening blush creates your natural flush.
- ANTI-AGING INGREDIENTS - Formulated with proprietary Drops of Light Technology and peptides, each shade in this powerhouse palette works to instantly diffuse the appearance of fine lines & wrinkles, and nourish your skin for your most beautiful results.
- AIRBRUSHED FINISH - All of our highly pigmented, long-wear products pair perfectly with your IT Cosmetics Heavenly Luxe Wand Ball Powder Brush #8, which gives you an airbrushed application that makes you smile upon contact!
- HOW TO APPLY - Swirl your IT Cosmetics brush in bronzer and apply where the sun naturally hits your face. Then, brush luminizer over the areas you wish to highlight. Add a youthful flush of color by applying blush to the apples of your cheeks.
- BEAUTY TIP - To achieve the perfect bronze glow, swirl your brush in both the matte bronzer and radiance luminizer, then dust onto your face and decollete for beautifully soft results.
Bestseller No. 6
IT Cosmetics Naturally Pretty Essentials - Luxe Eyeshadow Palette - Travel Size - 6 Matte Shades & 1 Transforming Satin Shade - With Anti-Aging Hydrolyzed Collagen, Silk & Peptides - 0.092 oz - MATTE-TO-SATIN EYESHADOW - The Naturally Pretty Essentials palette features six full-size shadows that, with a tap of the bonus Transforming Hello Light shade, turn from matte to radiant satin for a total of 13 eye-opening colors!
- MUST-HAVE MAKEUP - Discover your most naturally pretty eyes with this must-have palette that’s perfectly sized to go wherever you go. Ideal for any occasion, all of the high-pigment, long-wear shades make your eyes come alive!
- ANTI-AGING INGREDIENTS - Developed with plastic surgeons and infused with hydrolyzed collagen, real silk, peptides, and proprietary No-Tug Technology, each talc-free shadow glides on beautifully to brighten your eyes and smooth your lids.
- BEAUTY TIP - Apply the Transforming Hello Light shade above and underneath your brow bones, and to the inner corners of your eyes, to highlight your features and create a beautiful, eye-opening look!
- HOW TO APPLY - To turn any eyeshadow from matte to radiant satin, dip your favorite IT Cosmetics brush into your choice of matte shadow, then tap it into the Transforming Hello Light shade & apply. Shades can be worn wet or dry, as shadows or liners.
Bestseller No. 7
IT Cosmetics CC+ Cream Natural Matte (Medium) - Poreless Full Coverage Foundation With SPF 40, 16HR Shine Control, Color-Corrector, Skin-Balancing Serum, Noncomedogenic - 1.08 fl oz - WHY YOU’LL LOVE IT – CC+ Cream Natural Matte is our best foundation for oily skin. This longwear matte foundation controls shine, corrects color, balances skin, and provides broad-spectrum sunscreen all in one
- INGREDIENTS – Formulated with Air Licium for blurring and shine control; Lentil Seed Extract to minimize pores; 2% Niacinamide to help promote more even-toned skin; Hyaluronic Acid for hydration; and SPF 40 for UVA/UVB sun protection. This smooth natural matte finish never looks flat or dries out your skin. The formula has been clinically tested and shown to improve the feel of skin softness after 8 weeks of daily use
- BENEFITS – Sweat- and humidity-proof formula offers 16HR shine control, 24HR hydration, and sun protection without white cast. Improves bare skin texture after 8 weeks. This noncomedogenic foundation is ideal for oily, combination, sensitive, and acne-prone skin
- IT REALLY WORKS – Our best CC cream for oily skin immediately blurs the look of pores as it works to flawlessly cover fine lines, skin imperfections, dark circles, facial redness, discoloration, and uneven skin tone.
- DISCOVER IT – Apply 1-2 pumps on clean skin. Build coverage as desired with Complexion Perfection #7 makeup brush for buffing and blending. Find your favorite multi-tasking foundation : CC+ Original (full coverage, natural finish), CC+ Nude Glow (medium coverage skin tint, glowy finish), CC+ Illumination (full coverage, radiant finish), CC+ Natural Matte (full coverage, pore-less matte finish)
SaleBestseller No. 8
IT Cosmetics Bye Bye Redness Full Coverage Color Correcting Cream (Neutral Beige) - Redness Neutralizing Tinted Face Moisturizer, 12HR Hydration, Hyaluronic Acid, Colloidal Oatmeal - 0.37 fl oz - WHY YOU’LL LOVE IT - This anti-redness face cream infused with hyaluronic acid, colloidal oatmeal, aloe, and avocado is a soothing color corrector that reduces facial redness, evens skin tone, and calms your skin for a balanced, radiant complexion
- BENEFITS - Its full-coverage formula camouflages rosacea, broken capillaries, blemishes, sun damage, scara, age spots and skin irritations. Can be worn alone or under makeup. It is dermatologist tested, non comedogenic, suitable for sensitive skin, and allergy tested
- FEATURES - This hydrating, super-blendable tinted cream provides perfect coverage that won’t crease or crack and evens out your skin tone while making your skin look younger
- INGREDIENTS - Hyaluronic acid helps support skin elasticity and plumpness; Aloe helps soothe and moisturize skin; Avocado helps protect skin from visible signs of skin damage and aging, Colloidal Oatmeal, a natural anti-irritant helps moisturize, soften and smooth skin
- HOW TO APPLY - Apply to clean, moisturized skin. Blend with your favorite IT Cosmetics makeup brush for flawless, color-correcting full coverage. Wear alone to conceal or under makeup for a perfect, even complexion
SaleBestseller No. 9
IT Cosmetics Do It All Serum Color Balm Sun Cream Blush & Bronzer, Sunlit - Blendable & Buildable, Lift, Reshape, All-Over Color, 24HR Hydration With Hyaluronic Acid, Peptides & Vitamin E - 0.63 oz - WHAT IS IT - A serum cream blush and bronzer that delivers buildable, all-day, sun-kissed color that lifts, reshapes and smooths with 24-hour hydration
- BENEFITS - Achieve a naturally glowing, lit-from-within look (no glimmer or shimmer) with our 6 cream blush and 2 bronzer shades that melt into bare skin or over makeup. Adds dimension and lift without settling into fine lines - perfect for mature skin
- FORMULA - This cream blush + bronzer features a 92% solid serum skincare base with hyaluronic acid, peptides & vitamin E. Non-comedogenic and suitable for sensitive skin, it delivers 24HR hydration while smoothing and adding back dimension and lift to your face
- HOW TO USE - Apply with fingers or our Heavenly Luxe Complexion Perfection Brush #7. Gently tap + blend on or slightly above the apples of the cheeks and high points of the face (forehead, nose and eyelids) for a lifted look. Add to the forehead, nose and eyelids for all-over color
- PRO TIP - To customize your makeup blush color or create different effects, try layering two shades together. Apply to eyelids for cohesive look. Blushes: Sunlit, Sun Blossom, Sun Warmth, Sunray, Sun Gaze, Sun Rush. Bronzers: Sun Bronze, Sun Tan
Bestseller No. 10
IT Cosmetics Your Skin But Better Makeup Primer+ - Extends Makeup Wear, Hydrates Skin, Refines the Look of Pores - With Glycerin, Bark Extract & Ginger Root Extract - Oil-Free Formula - 1 fl oz - HYDRATING PRIMER - Your Skin But Better Makeup Primer+ is a makeup-gripping base that hydrates your skin while extending the wear of your makeup. Wear it underneath makeup, or by itself, for a more refined, hydrated complexion.
- MINIMIZE PORES - With continued use, this skin-transforming primer also works to refine the look of pores! Perfect for all skin types, including sensitive skin.
- OIL-FREE FORMULA - Our oil-free formula is infused with skin-loving glycerin, bark extract, and ginger root extract.
- HOW TO APPLY - Apply a thin, even layer onto clean skin, after your moisturizer. Blend foundation and other makeup on top for a smooth, fresh finish that lasts. Can be worn on bare skin for an extra boost of hydration.
- IT REALLY WORKS - With clinical insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products that give you real results!
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